Privacy Policy

Last updated: 11 February 2026

This Privacy Policy explains how EJK Consultancy Limited (“we”, “us”, “our”) collects, uses, and protects your personal data when you use the Northampton Fuel Prices website (“the Service”). We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 (DPA 2018), and the Privacy and Electronic Communications Regulations (PECR).

1. Data Controller

The data controller is EJK Consultancy Limited, Company No. 14593665, registered in England & Wales.

• Registered office: Seven Grange Lane, Pitsford, Northampton, Northants, NN6 9AP, United Kingdom.
• Email: info@ejkconsultancy.co.uk

2. Data We Collect

2.1 Information You Provide

If you contact us via email or any feedback mechanism, we may collect your name, email address, and the content of your communication.

2.2 Automatically Collected Data

When you visit the Service, we may automatically collect:

• IP address
• Browser type and version
• Pages visited and interaction data
• Referring website
• Device type and screen resolution
• Date and time of access

2.3 Cookies

We use cookies and similar technologies. For full details, please see our Cookie Policy.

3. Legal Bases for Processing

We process personal data under the following legal bases:

• Legitimate interests (Article 6(1)(f) UK GDPR) — for service delivery, security, and performance monitoring, in line with the Data Use and Access Act (DUAA).
• Consent (Article 6(1)(a) UK GDPR) — for analytics cookies. You may withdraw consent at any time via the cookie banner.
• Consent (Article 6(1)(a) UK GDPR) — for advertising and AdSense personalisation. You may opt out at any time (see our Cookie Policy).

4. Fuel Price Data

Fuel price information displayed on the Service is sourced from the UK Government Fuel Finder service. This data is publicly available and does not constitute personal data.

5. Data Sharing

We do not sell your personal data. We may share data with trusted service providers who assist in operating the Service, including:

• Hosting and infrastructure providers
• Analytics providers (subject to your consent)
• Advertising networks, including Google AdSense (subject to your consent)

All providers are contractually bound to protect your data appropriately.

6. International Transfers

Where personal data is transferred outside the United Kingdom, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the Information Commissioner’s Office (ICO), or transfers to countries with an adequacy decision.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy. Automatically collected data is typically retained for up to 26 months, unless a longer period is required by law.

8. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Rectify inaccurate or incomplete data
• Erase your personal data (“right to be forgotten”)
• Restrict the processing of your data
• Data portability — receive your data in a structured, machine-readable format
• Object to processing based on legitimate interests
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at info@ejkconsultancy.co.uk.

9. Complaints

If you believe your data protection rights have been violated, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

• Website: ico.org.uk
• Telephone: 0303 123 1113

10. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via a notice on the Service. We encourage you to review this page periodically.